Want to win amazing prizes like a 1 Year Memberships to SEOmoz or a full Conversion Conference pass? To Win, Share The Most Creative SEO Tactic You Can Think Of! How To Enter The Contest Email [email protected] with your new tactic/idea (ideally with accompanying case study). Use the subject line CONTEST ENTRY (all caps please …
I know that aggressive ad positioning, especially when your site is new, are a flag for spam with Google’s algorithms. I created a blog on fishing once that had ads in the topleft and in much of the sidebar, which led to me having to make it through a Captcha for each post. What’s interesting to me now …
Continue reading “Does Aggressive Ad Publishing Decrease PageRank?”
Note: If you download this, please link to this page from your blog or Tweet it. Also, you’ll probably like a free chapter from my advanced SEO book. Update 1 : The plugin has been downloaded 22,000 + times! And many webmasters use it on multiple sites, so it’s probably being used on closer to 25-30,000 sites! (Click …
Continue reading “New SEO Plugin for WordPress: Internal Link Building”
I recently spent $200+ testing out a text link ad broker who promised a big network of blogs, without footprints. This link broker sells on a monthly membership basis that ended up auto-renewing for a few months, partly because I was too busy to test immediately when I bought it. Lesson #1: Avoid buying on …
Continue reading “Want To Test The Text Link Broker Waters, Without Boiling Over?”
I recently had the opportunity to discuss some information retrieval theory with Dr Edel Garcia, who is a researcher and professor in the field, as well as a longtime SEW Forum moderator (aka Orion). He helped me understand what Inverse Document Frequency (IDF) is, and what it has been used for in the information retrieval field. Dr. …
Continue reading “Inverse Document Frequency In Plain English – Dr E. Garcia”
At the Domain Roundtable, Matt Cutts said that Google will cut down any sites that get sold back to zero ranking value. So after a site has built up SEO strength for a few years, the asset could be worthless on the search market because Google – which controls the overwhelming majority of North American and most …
Continue reading “Buying Sites? Use Trusts To Avoid Google Domain Demolitions”
I presented “Facebook Advertising and Reputation Management” at FacebookCamp Montreal yesterday. It was my first time presenting at a conference (or “unconference,” rather, to use the words of the generous Sylvain Carle of Praized and Frog in the Valley) and I was pretty nervous just before starting. It didn’t help that I had to revamp my presentation because of Facebook …
Continue reading “Presentation on Facebook Ads | NOT An “Advertising Presentation”
By observing patterns in visitor intent and demographics, conversion optimization and redesigns can be planned more intelligently. The patterns you identify can be used to create personas. Through my use of 4Q visitor surveys, I’ve learned the top reasons people visit SEO ROI Services and developed corresponding personas. What’s a persona? A persona is an imaginary user who is representative …
Conversion Rate Optimization (CRO) is a constantly evolving field that blends psychology, data analysis, UX design, and marketing strategies to improve website performance. Whether you’re looking for expert insights, case studies, or the latest A/B testing techniques, following the best CRO blogs can help you stay ahead. Below is a curated list of the top …
SEO is constantly evolving, and staying ahead requires continuous learning. Whether you’re a beginner looking for foundational knowledge or an advanced SEO professional refining your technical skills, the right books can be game-changers. This list includes the most up-to-date and authoritative SEO books, arranged with the latest releases first. The Ultimate SEO Reading List ? …
Continue reading “The Best SEO Books – Beginner Through Advanced”
