SEO A/B Testing

Advanced SEO experts know that A/B testing ranking factors is a great way to find out if they matter.

By creating sites that are identical except for a single difference, you can see how search engines treat the difference. Based on that knowledge, you can optimize your main sites.

There are many great reasons to want to run these SEO A/B tests.

  • Make better decisions on purchasing SEO services. Test and see if it works small scale, and save money if it doesn’t! This is cost-effective.
  • Prioritize your staff’s optimization efforts on the most powerful ranking factors.
  • Know the limits of testing your title tags and meta description tags without dropping in the rankings

5 Reasons To Have a Professional SEO Run the Tests:

  1. Requisite hosting and domain assets already in place.
  2. Knowledge of external factors that could invalidate the test, and how to exclude them.
  3. Contacts to get links to test sites quickly and easily, or accelerate re-crawl.
  4. Faster results and greater certainty than depending on non-expert inhouse staff.
  5. Some tests may already have been run by the company so that you can just buy access to the results.


In short, A/B testing ranking factors yields actionable insights for your business.

If you’d like to run SEO A/B tests, then get a quick quote.