SEO ROI

SEO Services For Serious ROI. Blog Posts For Serious SEOs.

An SEO Extension You’ve Probably Never Considered

Author: Gabriel Goldenberg, January 20, 2009

A while back someone in the search community recommended I get a form fill extension (more…)

Handy Dandy Resources: Diamonds in the Rough Posts and Tools

Author: Gabriel Goldenberg, May 28, 2008

Big ideas and food for thought:
(more…)

30+ Weird, Educational and Stupid Search Screenshots

Author: Gabriel Goldenberg, May 14, 2008

One of my favourite things to do when browsing the web is take screenshots of interesting things I notice, particularly in the SERPs, but also on other sites. It’s an easier way of taking notes and learning from others. Featured below are some sites you know, like DoshDosh, Treatment Search, Sphinn and others.

There’s also the genuinely stupid Stupid.com, some much more intelligent Sphinn spammers who’ve carefully observed what tips us off to spam, and more. In the interest of load times, I’ve linked to some pictures rather than post them here. Enjoy! (more…)

Google Slaughters Wall & Inman, But Amazon Survives

Author: Gabriel Goldenberg, April 17, 2008

Google killed former SEOmoz CTO Matt Inman’s widgetbait because some Guardian reporter didn’t like it and wrote his negative opinion up. Then Aaron Wall was unlucky enough to trust a jerk who asked Matt Cutts about Aaron’s affiliate program based linkbuilding.

The question is: Will Amazon get a beat-down too? For their (more…)

Google Unveils The Source of Search Results Pages in Its index

Author: Gabriel Goldenberg, April 11, 2008

And it isn’t Google Analytics, as I mistakenly thought. So I need to apologize to Google (and to you, my readers) for the error/false accusation and getting people worried for nothing.
Even more humbling, both Matt Cutts and the official Google Webmaster Central blog have called yours truly’s site “high quality.” So let’s see … (more…)

Google Is Indexing Site-Search Results Pages

Author: Gabriel Goldenberg, March 27, 2008

Google Analytics is broken (like PageRank is broken), and leaking my data into the index. All the site searches here on SEO ROI are resulting in site-SERPs pages getting into G’s index. How is this happening?

Final Update: This has been disproven as being the source of the site-search-results appearing in Google’s search results. I had good reason to believe that Google Analytics was the source of this (you can see below for my original thoughts on the matter), but there’s now a clarification. My apologies to Google and to my readers for the mistake.

A while back I saw a video about using Google Analytics to (more…)

Scratchpad: Questions, Reputation Management, Domains and PPC

Author: Gabriel Goldenberg, March 17, 2008

Scratchpad, for those of you who don’t know, is my informal column. Take the ideas for what they’re worth and ignore the style.

Questions

Q1: What is the best measure of attention equity? Links? Daily visitors? Repeat visitors? Subscribers? Trends in the prior statistics? Something else?

Q2: Is scannable content contributing to (more…)

How I Made $3000 This Week and You Can Too!

Author: Gabriel Goldenberg, February 18, 2008

Actually, I didn’t. And that’s why this post matters. (more…)

On Motivation and Influence or Be Nice to the Loner Kid Lest He Destroy Your Reputation

Author: Gabriel Goldenberg, January 23, 2008

Frozen Motivation (Ice Cream)What follows is a letter I wrote late one night out of anger, frustration, depression, pain and a desire to get my feelings off my chest so that I could finally fall asleep. I’ll be using it to illustrate and explain the two most important elements of human behaviour: motivation and influence.
The former is the explanation as to why someone behaves a certain way, and the latter explains (more…)

RankRanker (Rank Ranker “Free SEO System and Link Exchange With Extra Earning”) SPAM

Author: Gabriel Goldenberg, January 20, 2008

I’ve gotten two emails from a certain “RankRanker@gmail.com” (aka “webmaster@RankRanker.com”) trying to sell me their “Free SEO System and Link Exchange With Extra Earning”. While spam email pitches for terribly named, grammar-rule-flaunting, “get rich quick” systems (NEW: Now With An SEO Twist!) (more…)

Adviso, Dreamhost, 1 and 1 Internet, and Network Solutions : 4 Reputation Management Case Studies

Author: Gabriel Goldenberg, January 16, 2008

The following are four cases involving reputation management. The paragraphs are long because (i) they were written that way and it felt natural (ii) I’m too lazy to edit (iii) most importantly, we’re all suffering from shorter attention spans. I promise you good content if you read on. Some definite lessons to be learned about proactive reputation management for those of you who are attentive to detail. (more…)

Whitepapers Are So ‘07: MyVenturePad Gives Away Meatball Sundaes!

Author: Gabriel Goldenberg, January 3, 2008

Think you’re going to linkbait people with whitepapers? Maybe get their email or have them register for your webinar? MyVenturePad is bringing the stakes of the game one step higher: They’re giving away Meatball Sundaes! What is a Meatball Sundae? (more…)