SEO ROI

SEO Services For Serious ROI. Blog Posts For Serious SEOs.

Broken Link Building – A Case Study

This guest post is by Ben Jackson, founder of SEO Discovery, an SEO blog with free tutorials, link building strategies, and more.

This is a case study of my broken link building campaign. These are the steps I took, the successes I had, and the mistakes I made.
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How Does Google Affect Our Memory And Learning?

An infographic that provoked my curiosity, by longtime expert in the linkbait field, Muhammad Saleem: (more…)


Need Content Inspiration? Here’s 2M Documents To Research!

Try the Internet Archive’s 2M+ ebooks and texts.

Of course, there’s also the Gutenberg project which everyone knows, but it’s only got 36K docs, and anyways I don’t think the IA’s database is as well known.

Liked this tip? Add my rss feed to your reader to get all my latest posts!


Deadblogging Pubcon – Low Risk, High Reward Links – Pt 2

At Pubcon, I was lucky enough to meet a person I’d long tweeted with, Melanie Phung. She took notes on a great link panel I wanted to attend but coudn’t.

For some background on Mel, she is a Washington DC SEO with extensive in-house experience.

She currently serves as director of new media at PBS. She’d like to remind fans of public media that they can watch TV online for free on the organization’s video portal or on PBS’ mobile apps.

If you like this post on link building, add my rss feed to your reader or get my latest posts by email!

Part 2

Moderator: Lee Odden, TopRank Online Marketing

Speakers:

Greg Hartnett, Best of The Web

Dixon Jones, Majestic SEO

Rae Hoffman, Outspoken Media

Aaron Shear, Shopping.com

Aaron Shear of Shopping.com Talks About “Real World Links” (more…)


Deadblogging Pubcon – Low Risk, High Reward Links – Pt 1

At Pubcon, I was lucky enough to meet a person I’d long tweeted with, Melanie Phung. She took notes on a great link panel I wanted to attend but coudn’t.

For some background on Mel, she is a Washington DC SEO with extensive in-house experience.

She currently serves as director of new media at PBS. She’d like to remind fans of public media that they can watch TV online for free on the organization’s video portal or on PBS’ mobile apps.

If you like this post on link building, add my rss feed to your reader or get my latest posts by email!

Part 1

Moderator: Lee Odden, TopRank Online Marketing

Speakers:

Greg Hartnett,  Best of The Web

Dixon Jones,  Majestic SEO

Rae Hoffman, Outspoken Media

Aaron Shear, Shopping.com

It’s no surprise that a session billing itself as a low-risk, high-reward link building session would be packed. Everyone is looking for the Holy Grail. (more…)


Protected: Content Marketing: Why You Suck At It And The Final Guide To Getting It Right

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Where To Source Premium Content

There are a number of services of questionable ethics around, offering students to research and write full term papers for them. This is at the university level. For anyone familiar with the kind of work that goes into this, I would suggest that these sources can also be valuable sources for premium quality content. The type to linkbait professors, and (more…)


My Year In Review, Scratchpad Style

Here’s what I’ve experienced and learned in the past year. Feel free to skim, but as with my scratchpad first discussing submarine crawling, what you read here today may be industry-changing search news in 6 months… (more…)


Internal Link Building Update

A few of you have been kind enough to report bugs and issues with the internal link building plugin. I’m currently aware of the following issues. They’re on the to-do-list to be fixed and/or improved. I wasn’t sure whether or not to hide these bugs or be upfront about it, but I figure it’s better to fess up and be transparent than whatever might happen in the alternative.

Keep in mind, however, that some problems will be specific to you personally. Try de-activating other plugins before you come to report a problem. If that doesn’t work, then please, I really, really want to hear from you!

Also, if you’re on version 1 of the plugin rather than version 2, get version 2
now as it fixes a common bug (see 2 below) and may address yours. You don’t need to worry about losing saved keywords; they’ll be there when you install the new version. This is per my testing on a 2.5x WP install on this site.

1) Apostrophes are not being accepted (more…)


How Google Would Build Links For Mortgage Rankings

Update: Welcome Sphinn, StumbleUpon users :). How can you rank for competitive keywords like “Mortgage Calculator”? I don’t know about SEOBook, since he’s always talking about it, but here’s how Google would rank for a bigshot mortgage term like that.

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Yahoo Site Explorer… Dying?

http://siteexplorer.search.yahoo.com/advsearch;_ylt=AsF7s1pRZXQjk6M7mHIy99bal8kF?p=http%3A%2F%2Fseoroi.com%2Fspecialty-services%2Fnew-seo-plugin-for-wordpress-internal-link-building%2F

Try and find http://www.pokeraffiliateprograms.com/forums/general-poker-affiliate-discussion/17456-new-plugin-wordpress-internal-link-building.html

(Updated with new link as Yahoo changed its results and included other links I’d gained.)

Hint: It’s not (more…)


New SEO Plugin for WordPress: Internal Link Building

Note: If you download this, please link to this page from your blog or Tweet it. Also, you’ll probably like a free chapter from my advanced SEO book.

Update 1 : The plugin has been downloaded 22,000 + times! And many webmasters use it on multiple sites, so it’s probably being used on closer to 25-30,000 sites!

22,000 downloads of Internal Link Building

(Click to enlarge)

Update 2 : To download the plugin, you need to add my RSS feed to your reader. The download link is now in my RSS feed’s footer . That is to say you can find a link to download below any post, but only if you read via RSS.

Some folks have complained about the need to subscribe. And I understand where you’re coming from – it feels a little pushy and you probably already have a bunch of subscriptions.

But there are good reasons to subscribe to my rss feed (besides it being free):

1) To hear about updates to the plugin or new plugins and SEO tools I release.

2) To learn new SEO techniques. If you like my plugin, aren’t my other SEO ideas worth your attention?

Key info on Internal Link Building:

Internal Link Building gives you an admin panel to assign keywords to given destination URLs. The point being that your website will link within itself a la Wikipedia – every time a keyword occurs, it links to the page you defined. (more…)


Handy Dandy Resources: Diamonds in the Rough Posts and Tools

Big ideas and food for thought:
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The New Face of Reciprocal Links: Widgetbait

I recently got this email: (more…)


Google Slaughters Wall & Inman, But Amazon Survives

Google killed former SEOmoz CTO Matt Inman’s widgetbait because some Guardian reporter didn’t like it and wrote his negative opinion up. Then Aaron Wall was unlucky enough to trust a jerk who asked Matt Cutts about Aaron’s affiliate program based linkbuilding.

The question is: Will Amazon get a beat-down too? For their (more…)


Scratchpad: Email Link Exchange Spam That Isn’t Spam & Real Links

First, I present to you this amusing little email: (more…)


4 Great Linkbait Ideas Free for the Taking

I’ve guest-posted at Dave Harris’ Huomah, sharing some linkbait ideas I had lying around for linkbait pieces which you’re welcome to develop! If you like it, also please do Sphinn the post. It also ties in to guest-writing I did at Pandia on succesful linkbait’s characteristics. And speaking of influencing people to link to you and/or sphinn your stuff, check out my most recent article, On Motivation and Influence. If you like it, a sphinn would also be appreciated. I put about a dozen hours into it and am really proud of that, so it would mean a lot if you could help it go hot.

Besides all that, I’m going to make the traditional invitation for you to subscribe to my RSS feed if you like my materail ;).


Whitepapers Are So ’07: MyVenturePad Gives Away Meatball Sundaes!

Think you’re going to linkbait people with whitepapers? Maybe get their email or have them register for your webinar? MyVenturePad is bringing the stakes of the game one step higher: They’re giving away Meatball Sundaes! What is a Meatball Sundae? (more…)


How Many Five Year Olds Can You Take In A Fight?

I can beat back a horde of 31 five year olds kids in a fight.

31

Find Ultrasound technician training near you

Why am I posting this? Because it’s brilliant linkbait and, per Matt, is part of a strategy that’s brought in about 250 K links for the dating site he works with. Speaking of which, Matt also informs me that oatmeal is made up of ground-up pigeons. So perhaps he’s not that reliable. He’s a premium linkbaiter, in any case. Now excuse me, I think I feel some five year old children’s teeth gnawing at my ankle.