Comments on: Brand Building Online – A How-To Guide For Internet Marketers

By: How To Exclude Brand Search Terms & Keywords In Google Analytics’ Traffic Sources Reports

Mon, 02 Apr 2012 09:33:01 +0000

[...] post: How To Build Your Company’s Brand Online) Welcome new visitor! Did you get a free chapter from my SEO [...]

By: Ruud Questions: Gab Goldenberg | Search Engine People | Toronto

Ruud Questions: Gab Goldenberg | Search Engine People | Toronto — Fri, 20 Aug 2010 15:14:49 +0000

[...] none of us are doing "pure SEO" anymore. Usability, conversion and branding are tightly integrated to SEO. Here's an excerpt from my upcoming advanced SEO book to prove [...]

By: Sai Prasad Pawar

Sai Prasad Pawar — Tue, 10 Aug 2010 22:07:47 +0000

Hey thanks a ton man i had a assignment on how to build you brand on the internet this article helped me a lot and i also gained some knowledge.
Take Care. Peace.

By: Richard A. Lewis

Richard A. Lewis — Wed, 14 Jul 2010 19:24:22 +0000

Usability seems to be the last thing people focus on when it should be the first. Very nice article.. I enjoyed the monopol-e-commerce board the most. Does that really say Amazon.fr though? oui!

By: Mike H.

Mike H. — Tue, 06 Jul 2010 20:02:00 +0000

Great Read. The only thing missing from this content and many of those who write about online branding, conversion. It’s the close…..”ask for the business”. The majority, including the online pros, seem to leave off the most important point, conversion. The travel industry knows how to close, thus conversion is key to their success.

So, why is no one talking about converting a website shopper, short-lived visitor, warm body and hot prospect? Simply said, the majority still believes that the consumer likes to pick up the phone (with so much time on their hands) and call someone with less information than what is listed on the website.

Did I mention CONVERTING shoppers into buyers was important?

By: Jeff

Jeff — Mon, 14 Dec 2009 03:52:35 +0000

Thoroughly enjoyed this post. If only viral marketing were easy.

Another of possible interest;
reactorr.com/blog/index.php/2009/12/introduction-to-online-branding/

By: online branding

online branding — Mon, 12 Oct 2009 20:20:31 +0000

And since being synonymous with a particular phrase is the epitome of branding, SEO plays a big role.

By: What 70+ Hours Of Backlink Checking And Research Shows…

What 70+ Hours Of Backlink Checking And Research Shows… — Fri, 07 Aug 2009 15:51:26 +0000

[...] – Find out if competitors have either strong brands, strong relationships (brands are relationships, anyways) or big link buying budgets, by looking at how many sitewide links they [...]

By: After Taking 3500 Point Olympic Dive, Web Says: “Follow My Lead!”

After Taking 3500 Point Olympic Dive, Web Says: “Follow My Lead!” — Thu, 07 May 2009 08:16:38 +0000

[...] bankruptcy become the world’s first $100 Billion Brand. That should tell you something about building a brand with word-of-mouth vs branding via advertising [your own wares], ironically [...]

By: Attributing Credit When Email and Affiliates Overlap - Affiliate Management for Beginners Part 2

Tue, 05 May 2009 12:30:44 +0000

[...] deserves credit for the sales that happen regardless.IMHO, these fake/non-existent coupons hurt your brand with bad usability. The bait-n-switched marginal sales aren’t worth it. Also, any future promotions you run will [...]

By: Gabriel Goldenberg

Gabriel Goldenberg — Sun, 03 May 2009 04:46:24 +0000

Thx Scott!

By: Jumana

Jumana — Sun, 29 Mar 2009 07:47:38 +0000

Thanks for the article .. I appreciate shareing your knowledge!

By: 100,000 Visitors and Other Observations - Friday Photos

100,000 Visitors and Other Observations - Friday Photos — Fri, 27 Mar 2009 18:26:05 +0000

[...] Plus it boosts their site’s usability, I’m sure. The only problem? I never opted in. Amazon isn’t only broken, they’re spammy [...]

By: Scott Dylan

Scott Dylan — Sun, 15 Mar 2009 16:17:32 +0000

Great article here!

Scott Dylan

By: Gabriel Goldenberg

Gabriel Goldenberg — Wed, 04 Mar 2009 00:57:06 +0000

I think link quantity still matters to competitive markets, but agree that it’s decreasing in importance. Which is nice . Now we can focus on proper marketing, rather than miscellaneous digging for contact info etc.

By: SearchCap: The Day In Search, March 2, 2009

SearchCap: The Day In Search, March 2, 2009 — Mon, 02 Mar 2009 22:11:51 +0000

[...] Brand Building For SEOs and Internet Marketing Companies, seoroi.com [...]

By: Dudibob

Dudibob — Mon, 02 Mar 2009 17:28:06 +0000

Great post Gab and Brands are not to be underestimated as they are defensible traffic in there own right. I agree entirely with the domain thing, they have an unrealistic amount of weight behind them, sometimes annoying so!

Plus the amount of people who think Google IS the address bar makes me sad sometimes lol

By: Gabriel Goldenberg

Gabriel Goldenberg — Mon, 02 Mar 2009 16:14:41 +0000

I think if anyone in search knows how to do that, it’s probably you, Mr. Acquisio . Nice testimonial by SEO Inc in the Search Marketing Standard or wherever mag that was (Visibility?)!

By: Gabriel Goldenberg

Gabriel Goldenberg — Mon, 02 Mar 2009 16:13:40 +0000

Congratulations, that’s great news! If you tied in a coupon or special package deal offer for people, it would help you determine what keywords are most valuable.

By: Nick Stamoulis

Nick Stamoulis — Mon, 02 Mar 2009 15:07:07 +0000

I think this might be Google’s way of cleaning things in search results. Sure you get the big players that have great brand recognition in front of the pack but this will make other companies focus on brand and not quantity of links and things like that.