The following is what you’ve been telling me via 4Q visitor feedback forms, verbatim. Note that I don’t know how to make these surveys popup at the end of a visit as opposed to the beginning, and 4Q’s folks still haven’t gotten that part down yet, unfortunately.
Open-Ended Responses for January 2009 for Task Completion: YES and Primary Purpose: Read the blog .
| Date | Text |
|---|---|
| 02.01.2009 | Always very interesting blog posts on Gabriel’s blog! |
| 06.01.2009 | blog |
| 07.01.2009 | needs more actual SEO advice |
| 13.01.2009 | conversational yet informative style !valid points and ideas make sense!! |
| 18.01.2009 | Gab provides great information – I like the way he thinks (mostly because his thoughts are current with some questions of mine). He also treats visitors very well – I feel welcome on his site. |
| 27.01.2009 | it was a first-time visit via a twitter post |
| 27.01.2009 | wasnt impressed by the advice |
| 28.01.2009 | Openness |
| 28.01.2009 | outbound link overload. overwhelmed with them and after sampling a few found that they weren’t that useful. |
| 30.01.2009 | analysis |
..
February: Open-Ended Responses for February 2009 for Task Completion: YES and Primary Purpose: Read the blog .
| Date | Text |
|---|---|
| 03.02.2009 | First time visitor, though I plan on reading more posts. I’m a blogger/internet marketer and enjoy seeing how others structure their posts/seo/etc. Nice Work |
| 04.02.2009 | Up to date information on SEO tactics and strategies. |
| 05.02.2009 | Will have to revisit. |
Open-Ended Responses for January 2009 for Task Completion: NO and Primary Purpose: Read the blog .
| Date | Text |
|---|---|
| 28.01.2009 | this survey came up BEFORE i have read anything on the page. |
| 31.01.2009 | boring… |
…
February’s visitors who did not complete their task and came to read the blog have yet to share any comments…
Takeaways I need to work on to improve user satisfaction with my blog:
Focus more on writing about SEO (oops, screwed that one up already!) as opposed to other topics.
Link out were relevant to visitors, not just for the sake of scoring brownie points with link recipients.
Make it more interesting, perhaps with more pictures/color/video.
You guys have any more pointers? On a related note, I have a very low satisfaction rate amongst respondents who came to “research” (presumably from search engines, mostly). How can I better serve them? If you liked this post on analytics and people, then add my RSS feed to your reader.
