SEO ROI

SEO Services For Serious ROI. Blog Posts For Serious SEOs.

Buying Text Links – Pre-Published vs. Post-Published

Author: Gabriel Goldenberg, February 15, 2010

This is a guest post by Brandon Hopkins, a freelance Fresno website designer who blogs at Brandon-Hopkins.com

The most common way to buy links is to find a site that shows up in Google’s index, then contact the owner asking them to add your link in exchange for monetary compensation. What is often not considered is that published pages don’t change very often. (more…)

Update To The Popular Internal Link Building

Author: Gabriel Goldenberg, February 8, 2010

My friend Marios Alexandrou, an advanced SEO who loves to test ranking factors, worked with my programmer to update the popular Wordpress plugin I had built, Internal Link Building. (more…)

Is The Trend Towards Content-Communities Commodifying Them?

Author: Gabriel Goldenberg, January 31, 2010

Ads are increasingly being bought to promote content, rather than to create brand awareness or sell directly. What’s interesting to me about this is that it’s a trend growing in parallel with a trend amongst large, SEO-driven sites towards building blog-focused communities. (more…)

5 Surprising Sources of Competitive Intelligence

Author: Gabriel Goldenberg, January 19, 2010

Competitive intelligence provides entertainment, an inside-track on industry trend-spotting, and the potential to develop tangential business opportunities before others, or at least catch up quickly. I gluttonously consume information, and thought I’d share some parts of my diet with other competitive intelligence collectors with hearty appetites. (more…)

Latest News

I’m Nominated For The 2010 SEMMY Awards !

2010 SEMMY Nominee And I'm lucky to have been nominated in two categories! 1. My post, "The 4.5 Personas of My SEO Site," is nominated in the SEO category! If I get into the Finalists round, I'd love for you to vote for me to win! The post has also made it as a reference for Full Sail's Internet Marketing Master's Degree. Full Sail ...</p>
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Google Does Something Right (OMG! Stop The Presses ;) )

You all know how strong of a critic I am towards Google, but I thought this user research and testing was pretty unique, cutting edge, and can potentially lead to some great benefits for Sub-Saharan Africans (like finding health info, as mentioned...). http://googleblog.blogspot.com/2009/07/designing-useful-mobile-services-for.html

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Testimonials

First, the information that's valuable to all my readers: Check out my most recent usability guest column for Search Engine Land, How Much Detail Do Product Detail Pages Need? Second, in response to my 4Q visitor surveys, Tara Cervantes wrote me the following in response to the question, "What do you value most about the [company] website?" "[I]nsight, shared knowledge, great food for thought. I'm an Internet Marketing Master's student who just can't get enough (now I'm thinking of old Depeche Mode)...Anyway, great site, I signed up for the blog. Your site made it as a reference for my usability class. The specific assignment was about Personas, just so you know, since the post we read talked about how you read user comments. taracervantes@(sitename removed to prevent spam)" How can you not feel good when you see feedback like that :D? I'd noticed Full Sail-referred-traffic in my server logs (the information your server records about each visitor), but to get a verbal explanation for it (since the page is restricted to Full Sail Internet Marketing Master's students) is even better. SEO ROI logs showing traffic from Full Sail's website as an assignment If this site is good enough for Full Sail's Master's students, perhaps you'd like to add my rss feed to your reader?

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